The be bear design inspired by “series be” art work. Rebranding BEAR is a call to action, a reminder of what drew us to our community to begin with, to be proud of the body we have, to love ourselves, and to support each other in all of our beautiful forms. regardless of shape, size, or hairiness. Unfortunate judgement, prejudice, and bulling have all too often fractured our community. With the rebranding of BEAR, let us transcend our past and start fresh. be BEAR, be Body positive Everywhere Always Right now. be bear
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